Bring Me Fools and Geniuses

                                    

                                    

In my many years of working with Strategists, I have established that very smart people can reduce highly complex conundra into quite simple challenges. In this respect they have something in common with the less-than-intelligent, who see the world simply despite its many sophistications.
I have also observed that those with moderate-to-medium levels of intelligence can perceive complexity in every aspect of every problem.

This has led me to conclude that the only useful Strategists are fools or geniuses….

First published: BBH LABS 02/08/2013

No. 22